In a nutshell the answer is Yes.
I don’t say that because we offer this service–well to be completely transparent–yes I guess I do.
So what exactly is reputation marketing or management?
Let’s see Wikipedia says this, “Reputation management is the practice of understanding or influencing an individual or business’ reputation.” It actually says a lot more than that–so head on over and read all about it.
I’m not going to go into great detail about what is it–I want to answer the question, “Do you need it?”
According to a recent survey 72% of consumers trust online reviews as much as they do personal recommendations.
Take a look at your business–do you have any reviews? If you’re not sure check out our software–enter your business phone # to find out.
No bad reviews? That is awesome.
Only a handful of reviews? You need to work on it.
Lots of great reviews? That is great! Pat yourself on the back.
Do they really really matter? According to David Nihm (bookmark his page) it does matter! The information is invaluable.
Please don’t go out and ask your family members to give you a rave review–fake reviews can be seen from a mile away.
Don’t “bribe” your clients/customers to give you rave reviews.
Yes do ask them to review your business (ask for testimonials) but don’t coach them.
If you are one of our Reputation Marketing clients we teach you the correct way to get those long-craved for Rave Reviews!